Umi Enters India with Umi Hammer at Rs. 10,999

The Chinese manufacturer, Umi, has quietly entered the Indian market. Flipkart, an Indian e-commerce website, has listed Umi Hammer for Rs. 10,999 and is available to buy. So far, there has been no announcement from the company about the launch of the Umi Hammer smartphone.


listing on Flipkart touts Umi Hammer as ‘World’s Strongest Phone Ever Built’. This might be fair as the phone features aviation alloy frame and thickness of 4.3mm. he rear panel of the Umi Hammer features soft-textured polycarbonate material. The listing claims that the handset supports 4G LTE; though it doesn’t support India’s primary 4G LTE band (TDD-LTE 2300 MHz).


The phone boasts 1.5 GHz + 1.5 GHz + 64Bit MTK MT6732 processor Quad core 1.5 GHz CPU supported with Mali T760 GPU and  2 GB RAM. The 5.08 inch HD(1280x720p) display provides 294 ppi. It sports a 13-megapixel rear camera with LED flash while there is a secondary 3.2-megapixel front-facing camera also onboard. On the connectivity front, the Umi Hammer smartphone offers 3G, GPRS/ EDGE, Wi-Fi 802.11 b/g/n, Micro-USB, and Bluetooth options.

The smartphone packs a 2250mAh battery and is listed in Black and White colours. It measures 144×71.6×7.9mm and weighs 168 grams. It packs an accelerometer, ambient light sensor, magnetometer, and proximity sensor. The phone is definitely attractive with its two color options: Black and White. It’s worth mentioning that many Chinese smartphone vendors like Umi are entering Indian smartphone market with offerings in the budget to mid-range segment. The fight is just getting tougher and tougher, but it is always beneficial to users as it results in extremely competitive prices.

Also Read: Umi Zero 2 Teased with Dual Display


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